I don't know about the rest of you but I'm soooo sick of seeing TV ads for the Cayenne that I'm brainwashed in to beleiving that Porsche is more about light trucks than sports cars. I know there is no point to advertising the 911 or Boxster since both are at the end of their respective life cycles but it just seems to me that every time I turn my TV on (to a Porsche sponsored race, etc..) it's Cayenne after Cayenne commercial. They could at least toss in SOMETHING about motorsports, cup cars, CGT, forthcoming 997/987 update teasers....SOMETHING else!!! I don't even watch that much television (mostly speed channel) and I think I've seen the "reving the engine in driveway for friend on phone" Cayenne Turbo ad no less than 100 times in the last year. Nothing I have seen from Porsche marketing in a long time has been anything other than......when you need a truck think Porsche first. just my cents..
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YOUR RESEARCHPorsche TV Marketing
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Haven't you seen the one about them cleaning up the road? No Cayenne in that ad.
All the Porsch adds are targeted at typical american yuppie mentality. I think they gave up on car enthusiast a long time ago. They figure the cars will sell them selves.
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