Porsche Cars North America Reports July and Fiscal-Year Sales

Tuesday August 3, 12:04 pm ET July up 6 Percent; Fiscal Year up 32 Percent at Close ATLANTA, Aug. 3 /PRNewswire/ -- Porsche Cars North America, Inc. (PCNA), importer and distributor of Porsche sports cars and Cayenne SUVs in the United States and Canada, today announced U.S. retail sales totaled 2,705 vehicles in July, an increase of 6 percent. In addition to the positive monthly performance, year-to-date sales of 18,415 were 17 percent ahead of the previous year. "We are pleased with our performance and confident in the future as more new models come our way," said PCNA CEO Peter Schwarzenbauer. "We look forward to our customers' response to the new 911 Carrera and 911 Carrera S, which go on sale Aug. 28." July also marks the close of the company's fiscal year, which ended 32 percent ahead of the previous fiscal year, with 32,763 sales in the U.S. and Canada. Of those vehicles, 17,457 were Cayennes and 15,306 were sports cars. PCNA's Porsche Approved Certified Pre-Owned program was other success story, with 4,136 company-backed vehicles sold in the fiscal year .

Model Month to Date Year to Date Current Prior Current Prior Year Year Year Year Boxster 234 306 1402 2418 Boxster S 216 192 1355 1547 ALL BOXSTER 450 498 2757 3965 Carrera Coupe 148 94 1112 910 911 Targa 19 19 90 258 Carrera Cabriolet 111 149 911 1375 Carrera 4 Coupe 0 1 0 3 911 Turbo Coupe 35 155 174 1021 Carrera 4 S Coupe 102 139 614 1126 Carrera 4 Cabriolet 5 74 73 622 911 Turbo Cabriolet 172 0 1080 0 Carrera 4 S Cabriolet 166 0 1112 0 GT3 Coupe 78 59 409 61 GT2 Coupe 2 8 17 73 ALL 911 838 698 5592 5449 Cayenne 467 0 3628 0 Cayenne S 728 1065 4831 4995 Cayenne Turbo 198 288 1529 1354 ALL CAYENNE 1393 1353 9988 6349 CARRERA GT 24 0 78 0 GRAND TOTALS 2705 2549 18415 15763 Certified Pre-Owned 431 179 3997 270

It looks like all Porsche models sales have improved with the exception of the Boxster. I thought C4S sales were hurting until I included the C4S Cabriolet numbers. I wonder how much profit Porsche had to surrender to get those numbers. We know about the $10K factory reduction for Anniversary cars, but I'm wondering if Porsche had any Cayenne incentives. Also, based on these sales figures, I wouldn't be surprised if Porsche offered some incentives on Boxsters before too long.

The Porsche AG news release of Jul 1st for the first 10 months of the business fiscal year (Aug 03 thru May 94) indicates Worldwide sales of the 911 and Boxster are down 19.9 and 34.3 percent respectively, continuing the slide of the previous business year. The "...Path to Another Record Year" is clearly strewn with "Cayenne Rosepetals" and the hope of a successful 997 introduction. Perry (42 Years of Porsche Ownership)

Should be...(Aug 03 thru May 04)... Perry