Lower prices

Interesting effect of rising Canadian dollar! Attention Business Editors: Porsche Lowers Canadian Pricing for 2008 Models Compared to 2007 ATLANTA, September 25 /CNW/ - Porsche Cars North America, Inc. announced that it will lower prices in Canada by more than 10 percent on its 2008 models compared to prices and standard equipment on its 2007 lineup. "We cannot ignore our customers and dealers in Canada who can look to the U.S. and recognize a substantial price difference," said Peter Schwarzenbauer, President and CEO of Porsche Cars North America, Inc. "We listened to the market and did what is best for our customers in Canada." Porsche will lower the MSRP of its 2008 models by an average of more than 8 percent. Additionally, on an average equipment adjusted basis, 2008 models will offer another 2 percent in savings from 2007 models. Listed below are the prices for 2008 Porsches in Canadian dollars. << MODEL 2006/2007 MSRP(a) 2008 MSRP 2008 Cayenne Tiptronic 64,300 59,400 2008 Cayenne 60,100 55,200 2008 Cayenne S 80,100 72,200 2008 Cayenne Turbo 126,900 115,300 2008 Cayman 69,600 63,500 2008 Cayman S 83,300 75,300 2008 Cayman S Porsche Design 89,100 2008 Boxster 63,600 58,100 2008 Boxster S 77,300 70,200 2008 Limited Edition Boxster 61,700 2008 Limited Edition Boxster S 73,900 2008 911 Carrera 100,700 93,200 2008 911 Carrera S 114,800 105,800 2008 911 Carrera Cabriolet 114,800 105,800 2008 911 Carrera S Cabriolet 128,900 118,400 2008 911 Carrera 4 108,700 100,400 2008 911 Turbo 170,700 158,300 2008 911 Carrera 4S 122,800 113,100 2008 911 Targa 4 119,100 109,700 2008 911 Targa 4S 133,200 122,400 2008 911 Carrera 4 Cabriolet 122,800 113,100 2008 911 Carrera 4S Cabriolet 136,900 125,700 2008 911 Turbo Cabriolet 171,000 2008 911 GT3 147,300 133,800 2008 911 GT2 235,400 2008 911 GT3 RS 171,200 155,100 >> (a)Does not include destination charge of $1,085 for sports cars; $1,115 for Cayennes. Porsche Cars North America, Inc. (PCNA), based in Atlanta, Ga., and its subsidiary, Porsche Cars Canada, Ltd., are the exclusive importers of Porsche sports cars and Cayenne(R) sport utility vehicles for the United States and Canada. A wholly owned, indirect subsidiary of Dr. Ing. h.c. F. Porsche AG, PCNA employs approximately 300 people who provide Porsche vehicles, parts, service, marketing and training for its 213 U.S. and Canadian dealers. They, in turn, provide Porsche owners with best-in-class service. For further information: Porsche Cars North America, Inc., Atlanta Tony Fouladpour, [phone removed] Manager, Corporate Communications or Chris Wall, [phone removed] Manager, Automotive Media & Product Information

With the Canadian dollar being almost par with the US, and will be worth more shortly. It still makes more sense to buy a Porsche in the US then in Canada.

Who do they think they're kidding?

Despite the ridiculous spin, this is a defensive move made possible by the fact that Porsche has a consolidated P&L for North America. The decreases are being absorbed elsewhere in the enterprise (adjusted for the cost of sales support and distribution per unit, Canadian cars weren't priced to gouge any more than American cars were). So, in effect, the US is picking up the cost of Canadian price reductions. Thanks, guys.

I was speaking to another manufacturer yesterday and the consensus seems to be that most OEMs will be lowering their prices because of parity with the USD. The problem for many is that they have to wait for their next fiscal year to do so or else it throws their current budgets and targets way off. How much each will lower is a guessing game, but I doubt that we will see full parity pricing with the US. Hey ML, whatever happened to your car? Is it totally fixed?

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Yeah, my car got totally fixed. Runs great. You won't believe that it took about 3 months. Worse thing is that 3 days after I finally got it, some jackass reversed into my parked car hitting the rear quarter panel. This means that it has to go back to the body shop for a few more days. Overall, the body shop spared no expense in fixing my car. Instead of just replacing the airbag, they replaced the entire steering wheel, etc. Once they were done, I brought the car to the dealer who did mechanical work and onfirmed alignment was great, etc. Every single detail I identified was fixed, no questions asked. It took a while but the results were very good.

that's probably because insurance was paying for it.... if they could, they'd be happy to replace the whole car, part by part!

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Glad to hear that (about the getting it fixed)! Sorry to hear about the rear quarter panel! That sucks, BIG time!